Lately everywhere at any store, on the computer, tv, and on billboards breast cancer awareness is broadcasted. Most people will donate a few dollars or participate in anything that would help those with breast cancer. But the controversy now is that from the mints to mugs sold for breast cancer, aren't actually benefitting the foundation for the cure. "Basically it's a marketing ploy that can have little to do with raising awareness or substantial amounts of money." Are companies actually taking away the money for the cure and using it for their own benefit? "Critics see the spate of pink items as nothing more than a bandwagon jump to bring more awareness to that company's brand rather than breast cancer."
After reading this article it really made me think about all of the breast cancer stuff that I see everyday in the stores. Most people look at it and without hesitation will donate or do anything to help with the cure for this awful disease. It made me sick to my stomach to think that companies would be taking away the money from the cure for their own selfish benefit. Organizations around the country work hard everyday to create new ways to raise money, and I think its just messed up that people would go to such measures for some extra cash. Avon has a bunch of breast cancer items being sold and supposedly "While the company says 100% of proceeds will go to breast cancer programs, in a news release none are specified." This is said about several companies that "support" breast cancer awareness. I think that breast cancer foundations should dig deeper and find out whether or not they are going to get the proper proceeds to their foundation.
No comments:
Post a Comment